Affiliate Management Days

Affiliate Management DaysAffiliate Management Days is becoming the must attend event for affiliate managers who are in-charge of their businesses affiliate marketing programs.  The sessions are designed to help affiliate managers who are creating a new program, looking to improve an existing program and everything that relates to a success affiliate program.  AM Days is run as a professional forum specifically for marketers and affiliate managers so if you are an affiliate this program may not be as suitable for you as conferences like Affiliate Summit would be. The conference is run in San Francisco, London, England & Fort Lauderdale, Florida with the next event being London 2014.

Each Affiliate Management Day is organised by Geno Prussakov a well respected affiliate marketer who has authored 2 best sellers on affiliate marketing, A Practical Guide to Affiliate Marketing (2007) and Affiliate Program Management: An Hour a Day (2011). There is also a special pre-conference workshop being run on Monday 12th May that offers “Advertiser’s Crash Course in Affiliate Marketing”.

AM Days sessions typically cover

  • Affiliate recruitment techniques
  • Better communication with affiliates
  • Affiliate marketing analytics
  • Dealing with affiliate marketing fraud
  • The role of affiliate networks
  • Landing page & conversion optimisation
  • Affiliate compliance policing & enforcement
  • Legislative issues & challenges
  • Affiliate marketing on mobile
  • Better affiliate tracking
  • Multi-channel attribution

Register Affiliate Management Days London online here and save ££££ by using our discount code “LOSTAGENCY14”

Affiliate Management Days London Agenda – Day 1 – Tuesday 13th May 2014

The event starts early at 9am with Geno Prussakov kicking off with the welcome remarks before the keynote panel “The Future of Affiliate Marketing”.  The keynote panel is moderated by Duncan Popham and includes Kevin Edwards, Dan Cohen, Helen Southgate, Florian Gramshammer & Stephen Kerin.

The first morning session from 10:45am is “Omni-Channel Marketing in the Affiliate Space” with Eleanor Pickering & Richard Lane from CJ Affiliate by Conversant.  Following this session at 11:30am is “Challenges in Affiliate Marketing Measurement” by Anastasia Mariussen from Oslo School of Management.

The afternoon sessions kick off with Sandra McDill from TagMan’s session “It’s Behind You! Finding the Value of Affiliate Marketing Behind Last Click”.  Following this session from 2pm is the General panel discussion “Understanding Your Affiliates: Getting the Most from Different Publisher Types” with panel members Graham Jenner, Simon Bird, Marie-Louise Abretti & George Bett and will be moderated by Duncan Popham.

Following a short afternoon break from 3:15pm Johan Zammit presents “Work With Networks or Opt For an In-house Affiliate Program?”. The final two sessions for day one is Keith Posehn presenting “Affiliates, APIs & You” and “Affiliate Retention Campaigns: Don’t Let Affiliates Leave Your Program” presented by Cristian Miculi.

Register Affiliate Management Days London online here and save ££££ by using our discount code “LOSTAGENCY14”

Affiliate Management Days London Agenda – Day 2 – Wednesday 13th May 2014

The events on day two start early at 9:10am with Geno Prussakov kicking off with the welcome remarks before the general panel discussion on “Crossing the Pond: Growing Affiliate Programs in Europe vs. U.S.” from 9:15am. The panel members are Oliver Roup, Gavin Male, Jay Radia, Mark Walters and moderated by Robert Glazer.

The second day of sessions is a big day with 6 amazing sessions starting with Chong-Min Hong’s session “How Affiliates Rip You Off: 7 Case Studies of Affiliate Fraud Exposed” from 10:45am.  Simon Hofmeister follows from 11:30am with “The Birth of Multi-Attribution.

Following lunch Dorin Boerescu kicks off with “Affiliate Marketing in Emerging Markets – 1 Million Conversions Later” from 1:15pm followed by Daniel Lancioni from 2pm with “Affiliate Marketing: The Long and the Short of it”.

The last 2 sessions in the afternoon is “Paid Affiliates Are Happy Affiliates” by Chen Amit and Dan Cohen with “The Power of Mobile is in Bridging the Online and Offline World”.

The last session is at 4:45pm with Geno Prussakov offers attendees some quick closing remarks on the successful two day event.

Register Affiliate Management Days London online here and save ££££ by using our discount code “LOSTAGENCY14”

Affiliate Management Days London 2014 Speakers

  • Marie-Louise Abretti – uSwitch
  • Chen Amit – Tipalti
  • George Bett – Found
  • Dorin Boerescu – 2Parale
  • Dan Cohen – Tradedoubler
  • Kevin Edwards – Affiliate Window
  • Robert Glazer – Acceleration Partners
  • Florian Gramshammer – Commission Junction
  • Simon Hofmeister – Affiliate Window
  • Chong-Min Hong – eProspects
  • Graham Jenner – TopCashBack
  • Stephen Kerin – Webgains
  • Daniel Lancioni – Affilinet
  • Richard Lane – Commission Junction
  • Gavin Male – R.O.EYE
  • Anastasia Mariussen – Olso School of Management
  • Sandra McDill – TagMan
  • Cristian Miculi – Avangate
  • Eleanor Pickering – Commission Junction
  • Duncan Popham – Total Digital
  • Keith Posehn – Zorz LLC
  • Geno Prussakov – Affiliate Management Days
  • Jay Radia – Yieldify
  • Oliver Roup – VigLink
  • Helen Southgate – Affilinet UK
  • Mark Walters – Affiliate Window
  • Johan Zammit – NetRefer

Register Affiliate Management Days London online here and save ££££ by using our discount code “LOSTAGENCY14”

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