Google’s YouTube seeks to counter the coverage is that it is just a source of viral videos, attention seekers and animal videos in a recent blog post. YouTube is continuing to stress its recent agreements with content partners such as Sony, Diney & Universal music has raised its profile but what are the most common myths.
Myth 2: YouTube videos are grainy and of poor quality. YouTube HD is now standard for hundreds of thousands of HD videos added each month.
Myth 3: Traffic, growth, and uploads are bad for YouTube’s bottom line. Google builds scaleable infrastructure so it depends on growth and welcomes the challenge.
Myth 4: Advertisers are afraid of YouTube. 20th Century Fox took over YouTube’s masterhead ads across YouTube homepages in 11 countries to push its recent X-Men movie, this Youtube campaign in the UK generated 15% uplift in brand awareness for X-Men.
Myth 5: YouTube is only monetizing 3-5% of the site. Who made up this statistic?? YouTube’s business model is focused on total number of monetised views, not % of site.
YouTube media partners Mythbusters claim that it looks like these myths are busted for now, but YouTube will likely be requested to revisit these myths in the future.